The Company

The Bedford Group is a strategic marketing management consulting firm with practices focused on agency partner selection, agency audits and optimization, agency contract negotiation, marketing organization design, and communications strategy. Our solutions impact the fundamental business strategies of the clients we serve.

The Bedford Group Experience

Our experience spans a range of industries, sectors and business lifecycles. We assist corporations in making significant changes to their marketing disciplines and operations in anticipation of, or in response to, shifts in their business and/or marketing environments. We help guide companies through countless mergers, strategic alliances, and strategic realignments. More recently we have helped companies integrate their online presence and general market media, including conducting interactive agency searches for the best strategic agency partners.

Partners have worked as agency executives in large and medium full-service agencies and as corporate marketing executives. We are experienced with large global, often highly decentralized companies. This experience enables The Bedford Group to navigate complex corporate hierarchies and internal dynamics to implement effective marketing strategies.